Monday, July 12, 2010

Badgley Mischka-Brand Created By Passion!


* Established: New York, in 1988, by Mark Badgley and James Mischka. Badgley born in East Saint Louis, Illinois, 12 January 1961; raised in Oregon; studied business, University of Southern California, to 1982; graduated from Parsons School of Design, New York, 1985. Mischka born in Burlington, Wisconsin, 23 December 1960; studied management and art history, Rice University, Houston, Texas, to 1982; graduated from Parsons School of Design, 1985. Before forming own company, Badgley designed for Jackie Rogers and Donna Karan, New York, 1985-88; Mischka designed for Willi Smith, New York, 1985-88.
* Company History: Acquired by Escada USA, 1992; introduced bridalwear, 1996; launched footwear line, 1999; opened first store, Beverly Hills, 2000.
* Awards: Mouton Cadet Young Designer award, 1989; Dallas International Apparel Mart Rising Star award, 1992; Marymount Designer[s] of the Year, 2001.
* Company Address: 525 Seventh Avenue, New York, NY 10018, U.S.A.

Designers Mark Badgley and James Mischka have said of their clothing, "one zip and you're glamorous." Their clothing radiates youthful confidence; fanciful but realistic, their designs recall the elegance of an age when one dressed for evening. The two young designers, who introduced their first collection in 1988 under the label Badgley Mischka in New York, have made glamour attainable by demystifying and simplifying it.

Uptown diners and downtown executives alike find something appropriate and pleasing in Badgley Mischka designs. Evening suits and dresses are refined and uncontrived—form-fitting wool jersey, cotton brocade, faille, embroidered lace, silk, and baby bouclé are used to create suits with long fitted jackets and pencil-thin or swingy full short skirts. One versatile wool jersey dress, perfect for career dressing, looks like two pieces, with a rib knit turtleneck and either a permanently pleated or straight wrap skirt, in gray or pale yellow.

The combination of fine crisp and softly draping fabrics (bouclé and silk, velvet trimmed wool, organza and silk chiffon) adds dimension and drama. Fitted, empire, or lowered, waistlines are superbly shaped. Expertly mixed cocktail dresses—with evocative cocktail names such as the Tom Collins, the Delmonico, the Bacardi— are off-the-shoulder, décolleté, bowed, lacy, or beaded and above the knee. All are subtly provocative, feminine, and flirtatious. Their bridal gowns cause women to swoon, such as the V-backed ivory lace and silk-crêpe dress, or the off-white silk brocade coatdress, with front wrap and jeweled buttons. Badgley Mischka bridal dresses are for the grown-up sweet tooth, confections allowing the beauty of the wearer to shine through the frills.

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